JOURNAL

PROGRAMMA INTERVIEW
Discover more →Davide Gallo, founder of Programma, recounts the origin of his brand and the values that influence its creative process. When and how did fashion come into your life?
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SINOBI INTERVIEW
Discover more →«We try to create cool square slippers!» said Alexander to Shushan a year ago. After 5 months of hard work and difficult choices, many samplings and tryouts later - and here is SINOBI.
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FABBRICATORINO INTERVIEW
Discover more →"Bringing together the Italian artisan tradition with the digital transformation." That is the mission of Fabbricatorino. The brand, taken over by the entrepreneur Alessandro Monticone, aims at sustainability, design, high-quality materi
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BARBERA INTERVIEW
Discover more →"All our lives, we have heard our father called Maestro, and that has always made us proud of him, now that they call us Maestro, we know that it is our father who is very proud of us."Barbera Sandro & Figli is an artisan company rooted in
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WRÅD INTERVIEW
Discover more →"We had to teach ourselves what sustainability in fashion meant", Matteo Ward tells the genesis of WRÅD, an innovative start-up
See more →ALL BRANDS

PAR.CO DENIM
Discover more →Par.co Denim was founded in 2014 by two cousins, it is in fact the acronym of Parimbelli cousins. The idea was to create a brand that produced high quality jeans in Italy in a sustainable way. The jeans production chain has been rethough...
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WUULS
Discover more →WUULS was born in 2019 from the idea of Emanuela and Francesco, two brothers, with the aim of reinvesting in their own territory, Abruzzo. All products are made in Italy and woven with the highest quality yarns, such as the native ones o...
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STORIES MILANO
Discover more →Stories is a project that was born about four years ago with the creation of only seven cotton T-shirts with graphics with a mechanical flavor (it was called, in fact, Mechanical c...
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PROGRAMMA
Discover more →PROGRAMMA is a handcrafted product entirely designed and made in Italy. The design is characterized by a minimal approach, sartorial details combined with elements reworked according to modern creative processes.The brand philosophy is e...
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CYCLED
Discover more →Sensitive, careful, creative, and travelers, designers, Luca, and Silvio are thinkers and brothers. Cycled was founded in 2014; it’s a project grounded on the passion for cycling, on researching endless ways to give new life to racing bike tires...
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RIFÒ
Discover more →Founded in December 2017 by Niccolò Cipriani, Rifò produces high quality garments and accessories, made with 100% regenerated textile fibers. Thanks to a mechanical and artisanal process developed in Prato more than 100 years ago, Rifò is...
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