1005

10 05 is an eco, green, and above all sustainable brand launched in 2019 by Pietro Migliucci, designer of Campania origins.
A way of life, this is the concept behind the brand's fashion idea. Initially, the brand was called MODUS VIVENDI, simplified and abbreviated MV, which in roman numbers corresponds to the year 1005, from which DIECIZEROCINQUE.
Each capsule collection is conceptualized in an environmentally sustainable way, using:Recycled textile materials, Renewed fabrics, Old garments in disuse, Vintage clothes are destructured and regenerated,Leftover materials from wasted plastic materials, Patchwork fabrics with vintage clothing, Building materials.
With a formula 0 pollution, every textile and plastic waste is used as padding for bombers, jackets, and accessories. 10 05's style is refined streetwear, in cargo version with hints and attention to detail worthy of haute couture. The goal of 1005 is to always maintain a certain degree of tailoring, with a particular decision: up to the number 1000 will be all done by hand and all total white. We try to avoid waste, limit the use of plastic or harmful chemicals. In the #MODUSVIVENDI of 10 05, Beauty has no limits dictated by standardized aesthetics. Beauty has no age, no boundaries, no clichés; anyone can wear every garment.
10 05 debuted in Rome in 2019, in one of the most anticipated Roman fashion weeks ever, during the Altaroma event, with the capsule collection "PLEASE FEED FAT PEOPLE". The garments were worn by people of everyday life, not just classic models, to highlight the collection's versatility.
The second step was in Milan, in Piazza Duomo, on 19 February 2020. The MANIFESTO ALLA BELLEZZA was introduced: "Fashion has no size."
"Fashion has no limits." "Beauty has no limits," "in the name of freedom," "my body is my freedom."
The motto that distinguishes 10 05 is "more quality less quantity". It is significant to take care of the garment retail in every detail.
The collections can be purchased in several pops up stores around Italy. From Milan, at "5way" in via Fiori Chiari in Brera, in Rome, Turin, Naples. Soon in Latvia in the concept store "Bangbang store."

Collection “Please feed fat people”

 

Instagram @diecizerocinque
Facebook diecizerocinque
Contact pietromigliucci@live.it

 

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