BRANDS

WRÅD

 

WRÅD is a Focus Design Studio and Innovative Start-UP dedicated to challenging the non-sustainable status quo of the fashion industry through education, innovation and design.
Born as a no-profit educational movement, WRÅD is today developing innovative design products with purpose, engineered to meet the true needs of society and nature, like GRAPHI-TEE Endorsed by Perpetua - a t-shirt which repurposes graphite powder otherwise wasted in landfills in the dyeing process, eliminating the use for chemical pigments. A process inspired by an ancient Roman dyeing technique here re-imagined for a better future. 

The new collection called WAKE, developed together with the company Tonello, is entirely dyed in Vicenza with plants, flowers and plant-based disposals. Three colors to represent our natural emotions: yellow, purple and pinck, respectively obtained from reseda, camping wood, madder roots.

 

Website wradliving.com
Instagram @wrad_living
Facebook Wrad Living
Contact [email protected]

 

 

BRANDS

ĀPA-INTEMPORAL
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  APA is a Belgian fashion brand that combines high style with deep science. The name comes from the Sanskrit word for “water,” and their first product, the ĀPA ra...

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BEMBERG by ASAHI KASEI
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Bemberg is Asahi Kasei’s brand of regenerated cellulose fiber, Cupro. Born in 1931, Bemberg fits the latest styles of mens fashion brands like a blueprint for best materials, cool design and smart values for contemporary living. Bemberg is a mat...

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ZEGNA BARUFFA LANE BORGOSESIA
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Over the years, Baruffa Lane Borgosesia has established itself as a leading company for the production of high-quality natural yarns for outwear garments, with an important production capacity of precious carded and combed yarns, classic...

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ILUNA GROUP
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The story of Iluna Group starts in 1969 from an idea of its Founder, Luigi Annovazzi, following a trip to the United States. Considered to be a reference company in the field, its core business is comprised of products such as micro-fiber c...

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JONA BEDNJANEC
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Jona Bednjanec is a contemporary and value driven knitwear brand based in Ljubljana, Slovenia - crafted locally and intended to be worn globally. Jona, the Founder, makes an...

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YKK GROUP
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Since the company’s founding in Tokyo in 1934, YKK has continuously set industry standards for quality, service, value, and innovation in the production of zippers, plastic hardware, hook and loop fasteners, webbing tapes, and snap and buttons. ...

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RELIVETEX by MAEBA INTERNATIONAL
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MAEBA INTERNATIONAL was born from the inventiveness of the Saporiti family, following a long expertise which granted them the ability to fully grasp the possibilities and opportunity of each of the different fabrics collected, always adding v...

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ANNAMARIAANGELIKA
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Based in Berlin, Annamariaangelika is a colorful and ethically made Premium Knitwear. Garments are handmade in Perù, empowering local artisans.   Visit ...

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