BARRÒCO

Born in 2018 out of a desire to support Italy’s talented artisans and small business owners, amid the increasingly challenging market environment, we’re a digital platform that helps our brand partners gain the visibility and recognition they deserve. At Barròco, we believe traditional skills and crafts are ultimately about connection. The connection between the craftsman and the consumer, past and present, global and local. Most importantly, we believe in celebrating individuality – through creation, storytelling and self-expression. Driven by virtuosity, powered by innovation – we’re a creative universe of men and women passionate about elegance, quality and the timeless Italian style. Our vision is to become the destination for an extraordinary shopping experience, adding our voice to a movement that we hope will inspire positive change. Craftsmanship lies at the heart of luxury. More and more of us are concerned about the environmental and social impact of the fashion industry, demanding greater integrity, social responsibility and transparency. We’re looking to invest in quality pieces that will last beyond seasons. We showcase a hand-selected range of brands whose purpose and products are intimately connected to the place, provenance and people behind them, demonstrating an investment in the local economy and environment. Our commitment to sustainability and forging long-lasting connections shines through every one of our partnerships. Our mission is not only to preserve the traditional craftsmanship but also to create innovative solutions aiming to support the next generation of makers, designers and craftspeople who will shape the future.

Discover our selection of artisans and visit  https://barrocoitalia.com/

ALL BRANDS

FEDERICO CINA INTERVIEW
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Romagna everywhere. For Federico Cina, designer winner of the Who Is On Next contest? 2019, his home country is everything. And you can see it in all its collections: solar, ironic, colorful, and, without a doubt, harmonious.  ...

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L.G.R INTERVIEW
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Elegance, refinement, high quality, and great determination: these are the key points of the work of Luca Gnecchi Ruscone, founder of the brand of eyewear deluxe L.G.R. That continues to surprise its customers with unique collections and collabora...

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IMJIT INTERVIEW
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Tell us about your journey and how your reality was born."I started after my experience in the world of knitwear. I worked as a worker and programmer for the high end of the...

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PROGRAMMA INTERVIEW
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Davide Gallo, founder of Programma, recounts the origin of his brand and the values that influence its creative process. When and how did fashion come into your life? ...

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RIFÒ INTERVIEW
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Rifò, a project born from the intuition of Niccolò Cipriani, promotes the need for change in a time of real global emergency. Today, more than ever, we need an ethical and sustainable economy model that can shak...

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