WHEN WHERE WHY

Starting from April 2023 WSM will expand its impact on its reference communities – Fashion and Design – landing in the Design Week with an exclusive narrative path, full of first-class contents linked to innovation, sustainability, ecological transformation and digitalization.

The Magna Pars Hotel, iconic location in the Tortona District, will become the privileged container for events linked to themes such as innovation, sustainability and digitalization as well as the connection between the fashion and the design communities. Within a hybrid expositive structure, capable of mixing multimedia contents and physical interactions, WSM will combine education and live experience in a narrative path conceived as an unprecedented art exhibition, characterized by artistic and design elements. An impactful scenery which will offer a platform to a supply chain still very little known but rich in excellence contents, finally treated to emphasize its charm on a large public of insiders and consumers.

A real stage, the Circular Stage, will host an agenda of discussions, panels, masterclasses and workshops whith the protegonists of the green and digital transition in the modern fashion universe. An opportunity for different industries to connect and discuss, without forgetting, but actually engaging, in a true, enriching “match” between the protagonists of different fields.